Since 1937, Frey’s has been part of South Africa’s flavour story. What started as a family butchery has grown into one of the country’s leading meat brands, built on passion, consistency, and care.
Rooted in classic German tradition and perfected for the South African palate, we’ve spent decades mastering the art of flavour. No fillers. No shortcuts. Just honest, superior-quality meat made with locally sourced ingredients and premium selections imported from Europe, time-honoured techniques, and a process that ends with one simple thing: a delicious bite worth pausing for.
At Frey’s, great taste is built, not rushed.
From bacon and sausages to hams, ribs, and roasts, every product begins with carefully selected real ingredients and ends with flavour you can trust.
Our process combines generations of butchery know-how with modern food science, blending, curing, smoking, and cooking under precise conditions that lock in taste and texture. Because we manage every step ourselves, from farm to fork, we can guarantee consistent quality and that signature Frey’s flavour in every pack.
At Frey’s, our purpose goes beyond producing great food.
We exist to grow the nation and feed its people.
That means creating opportunities by training, upskilling, and building real careers within our facilities. And it means putting quality and accessible food on South African tables, made with care and integrity.
Because feeding people isn’t just business for us, it’s personal.
Our values aren’t just painted on a wall, they live in the way we work every day.
We put others first.
We lead with curiosity and care.
We see clearly before we act.
We take responsibility and get things done.
We strive to be better, every single day.
Our customers are at the heart of what we do with every product, every bite, and every smile.
We’re genuinely obsessed with making the best-tasting food possible. From authentic Beechwood smoking to real cheese, we don’t cut corners, we cut flavour into every bite.
Efficiency without compromise. By investing in technology and talent, we make premium products accessible to every South African home.
You deserve to trust the food on your table, and that trust is earned through excellence.
Frey’s holds some of the most respected certifications in food safety and quality:
Global Food Safety System Certification (audited by NSF)
Certificate of hygiene conformance for food premises
Export license for PRRS as a Processing facility
National regulator compulsory standards compliance certification
Export license for abattoir
Good food starts with good farming and that means compassion at every stage.
Our animals are raised under strict welfare standards, including compliance with the Animals Protection Act of 1962, the SAPPO Code for the Welfare of Pigs, and guidance from the NSPCA.
We embrace the internationally recognised Five Freedoms, ensuring comfort, health, and natural behaviour.
Frey’s is Pork 360 certified, proving our commitment to welfare, food safety, biosecurity, and traceability.
We’ve installed a 1MW solar PV plant, and now have a total of 4.5 million litres of water storage to ensure an uninterrupted supply in case of disruption. We are also completing a major water recovery system to reuse and recycle resources responsibly. Our 1250kVA generator keeps operations steady, and our KZN Waste Management Award proves we walk the talk.
The food of the future depends on the choices we make today.